Three Cogs

10 Dec 2018 at 20:11 // under misc

When driving this evening, I saw a van that had a logo that included three gears all looks linked together similar to the image shown below.

As I am sure anyone who thinks about it for any length of time will see, this will obviously not work. The gears are stuck and are unable to turn.

I remember being bothered by a computer program that had this type of logo when I was in primary school. Years later, it still makes me twitch. I think the thing that really bothers me is not so much that someone came up with the idea in the first place, but that it must have been approved by multiple people and no one stopped to think "this isn't going to work" or "this means the opposite of what we want to convey".

Image credit

Image by ralphbijker and released under the Creative Commons Attribution 2.0 Generic (CC BY 2.0) license

Go Top